Activate Brings High-Tech Gaming Experience to Austin

Activate, a groundbreaking gaming experience that merges physical activity with cutting-edge technology, is making its debut in Austin at The Domain on December 17. This new entertainment venue is designed to offer a unique adventure for individuals and groups, featuring over a dozen interactive rooms that challenge participants' teamwork, agility, and problem-solving skills.

The Austin location will introduce popular attractions such as the Mega Grid, with over 500 multi-activated rainbow-colored tiles, and the Laser room, where players can immerse themselves in spy-like scenarios. Utilizing high-tech RFID wristbands, participants can track their progress and earn points in both cooperative and competitive modes.

Will Gray, Director of Marketing at Activate, highlighted Austin's vibrant entertainment scene as the ideal backdrop for this innovative concept. 'We're thrilled to bring an experience that stands out in Austin's dynamic market, offering something that tests both mind and body,' Gray remarked.

Activate's expansion into Austin is part of a larger strategy to grow its presence across the U.S. and internationally, with plans to reach 60 locations by the end of 2025. The company's approach reflects a growing trend in the entertainment industry towards blending digital gaming with physical activity, offering a solution to the sedentary lifestyle often associated with traditional gaming.

To mark its opening, Activate is offering free admission from December 17 to 19 for those who register on their website. Located at 3220 Feathergrass Ct, Austin, TX 78758, the venue recommends participants wear activewear and flat, closed-toe shoes for the best experience. With difficulty levels ranging from easy to extreme, Activate is poised to become a new favorite among Austin's entertainment options, potentially setting a precedent for future gaming experiences worldwide.