Clean Habits, founded by Kristy Phillips, is making waves in the household cleaning industry with its entry into the North American market. The company introduces a revolutionary line of cleaning products that utilize HEIQ Synbio Technology, a patented formula combining prebiotics and probiotics. This innovative approach offers a safe, non-toxic clean that remains effective for up to five days after application, marking a significant shift in the industry towards more sustainable and efficient cleaning solutions.
The product line includes multi-purpose sprays, kitchen and bathroom cleaners, and pet stain removers, all designed to provide long-lasting protection against bacteria. This could revolutionize consumer cleaning routines by reducing the frequency of cleaning tasks while maintaining a higher standard of cleanliness. The technology behind Clean Habits' products is the first of its kind in the North American market, setting a new benchmark for effectiveness and safety in home cleaning.
Major retailers such as CVS, Walgreens, HEB, Whole Foods, and Walmart have shown early interest in the brand, indicating a strong market potential. The Texas-based branding and marketing agency Culture Pilot has been instrumental in bringing Clean Habits to market, providing comprehensive services from brand strategy to digital marketing. Tim DeSilva, Co-founder and CEO at Culture Pilot, highlighted the agency's focus on creating a brand that is both fun and environmentally responsible, aligning with current consumer trends.
The launch of Clean Habits comes at a time when consumers are increasingly concerned about the chemicals in household products and their environmental impact. By offering a probiotic-based alternative, Clean Habits is at the forefront of a potential industry shift towards more natural, sustainable cleaning solutions. The brand's products are already available through their website at https://www.getcleanhabits.com, with a broader retail rollout in progress. The success of Clean Habits could inspire other manufacturers to explore similar technologies, leading to a significant transformation in the household cleaning products market.
